A group of 25 fashion marketing students from Kellam High School in
Virginia Beach are competing today for a $25,000 grand prize in
Huntington Beach, Calif.
Kellam was named one of six national finalists in Hurley's Walk the
Walk competition, a fashion show centered around the surf and skate
apparel company's products. To win the trip to California, the team had
to excel in online voting for four fashion videos it created over three
months.
For the final live competition, Hurley provided clothes from its fall
line. Junior Ron Jernigan designed two outfits for the show.
All of the student shows and band performances will be streamed live online at www.usopenofsurfing.com
beginning at 7 this evening. Kellam is expected to perform at 8:20
p.m. Judges will compare the groups on crowd support, vibe, style and
design, music, brand interpretation and blogging/promotion.
Online public voting will begin for all six teams at the website
immediately after Kellam's performance and will be open for 30 minutes.
The winner will be announced at 9:30 p.m. will be rewarded to the
winning group in Hurley's Walk the Walk fashion show centered around
the surf and skate apparel company's products.
0 comments:
Post a Comment