Tuesday 9 April 2013

Kellam fashion students

Merissa Pence, 17, rehearses with other members of Kellam High School's fashion marketing program for Hurley's "Walk the Walk," a high school fashion show competition. <span class='credit'>(David B. Hollingsworth | The Virginian-Pilot)</span>A group of 25 fashion marketing students from Kellam High School in Virginia Beach are competing today for a $25,000 grand prize in Huntington Beach, Calif.
Kellam was named one of six national finalists in Hurley's Walk the Walk competition, a fashion show centered around the surf and skate apparel company's products. To win the trip to California, the team had to excel in online voting for four fashion videos it created over three months.
For the final live competition, Hurley provided clothes from its fall line. Junior Ron Jernigan designed two outfits for the show.
All of the student shows and band performances will be streamed live online at www.usopenofsurfing.com beginning at 7 this evening. Kellam is expected to perform at 8:20 p.m. Judges will compare the groups on crowd support, vibe, style and design, music, brand interpretation and blogging/promotion.
Online public voting will begin for all six teams at the website immediately after Kellam's performance and will be open for 30 minutes.
The winner will be announced at 9:30 p.m. will be rewarded to the winning group in Hurley's Walk the Walk fashion show centered around the surf and skate apparel company's products.


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